the Spirit of
Written by Jamie Sharpe
Photographed by Jeffrey Gottlieb
American Chang designer
R. Scott French is not intimidated by splashy colors,
sick elephant buttons, reverse dip dyes, or pink
power poodles. Clearly, he has learned to seamlessly
integrate high fashion with fun. Everything is tongue
in cheek, and French says his clothes are designed
for, “the guy who is daring.” Best known
for creating flashy blazers that are quickly snatched
up by the glitterati, French is expanding his reach.
All of his jackets now have matching pants, and
he is also putting out finely embroidered tee-shirts.
His most recent designs are inspired
by a trip to Italy. French explains, “I was
wandering around the Corso Via Emanuele while my
wife shopped at Replay. I looked up and started
taking pictures of the unbelievable graphitti wall
which inspired my collection.” Now, the “Milano
Man” from Corso Via Emanuele graces the linings
of his vintage inspired blazers.
Attention to detail is the most
prevalent characteristic in all of the designs that
blend a myriad of fabrics and unexpected elements.
Linen, seersucker, and denim are used throughout
the collection. Bold graphics and foxy linings are
the hallmarks of American Chang. The linings are
so stylish that many a fashion forward fellow sports
his blazer inside out.
According to French,
“Real fashion just happens. When it’s
too thought out, it looks thought out. If it’s
done well and natural, it will look good.”
American Chang utilizes this sentiment by mixing
impeccable fitting suits with hipster technology.
The result is an upscale collection with a downtown
feel that is as eye-catching as it is chic.
|R. Scott French
||R. Scott French