The Chocolate Bar East Village (self proclaimed as “the candy store for grown ups”) threw a launch party on July 22nd, 2008. The Chocolate Soiree featured old fashioned treats with a vintage charm that resonated with attendees.

The warm evening had chocolate lovers wilting a bit, but hosts from Workhouse Publicity looked especially cool in white ensembles. Partygoers, with a serious weakness for gourmet chocolate, munched on habanero lime truffles, gelato, brownies, iced liquid chocolate and egg crèmes.

The East Village outpost (there is another store inside Henri Bendel) has a particularly modern sensibility paired with a comfortable neighborhood feel. It combined the best of everything – fantastic branding with salty sweet indulgences.

What’s next for Alison Nelson? There are plans to expand The Chocolate Bar into the Middle East, starting with Dubai. All we can say is yummy!

Proprietor Allison Nelson and Adam Nelson

Please join us for an intoxicating Chocolate Soiree to celebrate our Grand Opening, featuring iced liquid chocolate & artisanal egg cremes brownies, gelato & other sweet treats, beer & bubbly

The Scene

Jack Woodhall and Jonathan Hansen